Are you using a search engine friendly technology or CMS for your website? hierarchy. How is your content structured on your website? If you are a small business using WordPress for your website, technical SEO should be something you can check off your list fairly quickly. If you have a large, bespoke website with millions of pages, technical SEO becomes much more important. Much of what is considered “technical SEO” here is actually part of the design and development of your website. The trick is to make sure your developer understands the interplay between website design, development, and
SEO and how to create a super-fast, mobile-optimized site. 2. On-Site SEO Optimization Your website must be optimized as a whole and at the level of each page. There is a crossover of your technical SEO here, and you want to start with a well-structured content jewelry retouching service hierarchy for your site. Assuming you have a well-structured site, applying sensible optimization is again relatively simple. The main areas to focus on here are: keyword research. Understand the language of your target audience. Descriptive URLs. Make sure each URL is simple and descriptive. page titles. Use keywords naturally in the page title. meta descriptions.
Create meta descriptions as if it were ad text to drive clicks. content optimization. Use keywords and variations wisely in your page copy. good user experience (UX). Make sure your site is a pleasure to use and browse. strong calls to action. Help your users know what to do next. structured data markup. Leverage the latest SERP features to improve click-through rates. When optimizing your site, take the time to consider your customers. If you are a local business, local SEO is more important and your address and location become crucial optimization points.