Interactivity by way of reviews, videos and fax list photos is especially important when you consider how online and mobile users are searching for local information and how the local search algorithms work on the search engines. Your listing becomes the information tool fax list that Yelp, City Search, Facebook Places, Zagats and other location based systems are fax list using. That is the true value of a business directory listing. Google Places, formerly known as Google fax list Maps, is a fantastic way of maintaining a presence online particularly if you're a bricks and mortar business without a website. It can provide potential customers, who are more than likely looking for a local service, with fax list valuable and specific information about your exact location, opening hours, photographs, videos, your fax list services and customer reviews. It also allows you to offer customers extra incentives to use your business in the form of coupons. The process of claiming your Google Places listing is fax list very straightforward. Simply open a Google account and once you have done this and logged-in you need to go to Business Solutions. Under the section 'Reach New Customers' you will see a link for fax list Google Places. Clicking on the link will take you to the section where you can claim your business fax list listing. Many businesses have claimed their Google Places listing but have not made full use of it and as a result it will be of little value.